Since 1994, AutoPacific has been helping vehicle manufacturers and suppliers fully understand the consumer, including their wants, needs and future vehicle intentions through various syndicated research studies.

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Automotive competitive analysis is the cornerstone on which AutoPacific was founded. Since our inception in 1986, AutoPacific has been recognized as one of the most respected authorities on the state of the automotive industry. A must-have resource for future vehicle intelligence, our North American Competitive Battleground contains continuously updated, in-depth analytical cycle plans for vehicles in the U.S. market. Everything you need to know about the future of the U.S. vehicle market is available to you 24/7 via an easy-to-use online dashboard updated around the clock by our team of industry analysts.

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AutoPacific has conducted over 400 product clinics and over 4,000 focus groups throughout the United States and internationally, plus numerous other proprietary studies with Domestic, European, and Asian clients. We regularly conducts focus groups, online and mail surveys, expert panels, driving clinics, and one-on-one interviews for clients covering numerous automotive issues.

Our team of automotive experts specializes in various facets of the automotive industry, including interiors, seating, powertrain, infotainment, innovative technology, vehicle image and positioning, and more.

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