What We Saw and Learned at CES 2024

AutoPacific’s recent trip to CES 2024, perhaps the largest and most significant showcase for breakthrough technologies in the world, shed light on the future for several features included in the market research and consulting firm’s annual Future Attribute Demand Study (FADS). Our annual survey of over 11,700 new vehicle intenders measures demand for 138 vehicle features and technologies, many of which are soon-to-be, or very newly available on select vehicles sold in the U.S.